Sally murdoch media relations


Portland public relations, PR strategy, media relations, press events, social media strategy, writing, content generation and publicity


I specialize in consumer marketing, including sports PR, food and beverage PR, beer PR and governmental public affairs. My clients benefit from two decades of PR management, PR strategy, solid content and media outreach for large corporations, small emerging brands and government entities. Together with PR teams, I have helped build successful PR departments, launched brands, and have assisted billion dollar entities in maintaining their leading edge. I incorporate PR writing, social media maintenance, outreach to journalists and tastemakers and maintain media relationships so marketing departments and company owners can focus on what they do best.

I work for companies that have compelling, thoughtful stories to tell and are conscientious about the effect the company has on our planet. I believe in my clients and I also believe in the public relations definition, as stated by the Public Relations Society of America (PRSA): “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

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